In the real
world it is the producer who most often takes on the role of perceiving and
making changes, motivated by profit opportunities. Many of the opportunities
for more efficient use of resources simply go unnoticed by non-producers
because only those who are involved in the production process actually
encounter them or understand them. Often these opportunities are the result of
imperfect coordination between transactions in the resource markets and in the
product markets. By involvement in the market process profit seekers create the
possibility of greater cooperation between otherwise disconnected segments of the
economy.
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